I had wondered how his art would translate into the gallery setting, but it looks as though he was able to maintain the "feel" of his work quite nicely. By pasting his photographs onto uneven pieces of wood, aluminum, and even a mirror, he was able to emulate his famous style on a smaller scale.
“I’m kind of stunned,” he said of the prize. “I’ve never applied for an award in my life and didn’t know that somebody had nominated me for this.”
At a time when street art is being embraced not only by the art world but also by branding interests, J R, who dislikes being called a street artist, preferring the term “photograffeur” (graffeur is French for graffiti artist) has become known for rejecting corporate sponsorship offers and other outside help. He said that he reinvested most of the money he makes by selling his art in galleries and at auction — one piece went for more than $35,000 at Sotheby’s in 2009 — into creating more ambitious projects, and that he would use the TED prize money for the same purpose.